A Peek Inside the Targets' Toolbox: How Stigmatized Targets Deflect Discrimination by Invoking a Common Identity Author Toni Schmader, Alyssa Croft, Jessica Whitehead, Jeff Stone Publication Year 2013 Type Journal Article Abstract In an effort to identify effective strategies for reducing prejudice, this research tested whether stigmatized individuals can evoke a common identity to deflect discrimination. In an initial survey, gay/lesbian/bisexual participants reported a preference for evoking common identity in intergroup interactions. In two experiments, straight male perceivers in a managerial role-playing paradigm were more likely to select a gay man for an interview if he had primed a common identity. Evoking a common identity did not similarly benefit straight candidates. Findings suggest that integrating prejudice reduction and persuasion research can identify strategies that empower targets to effectively cope with prejudice. Keywords discrimination, intergroup relations, LGBTQ, lesbian, bisexual, straight males Journal Basic and Applied Social Psychology Volume 35 Pages 141–149 Type of Article Journal Article DOI 10.1080/01973533.2012.746615 Full text The following is an excerpt of the intervention methodology. For more information, please see the full text of the article on the publisher's website or through your institution's library. Participants were 47 individuals (18 male, 29 female; 18–72 years old; Mdn = 27) who identified as gay/lesbian (n = 31) or bisexual (n = 16). They were recruited either from the psychology subject pool or from an advertisement made at a local gay, lesbian, bisexual, and transgender community center. As part of a larger survey, participants were asked, [Text Stimulus 1...] We also attempted to manipulate Chris’s likely level of antigay bias. In the control condition, the scenario included no further information. In a joke condition, participants were asked to imagine they had overheard Chris tell a joke about gays. Participants imagined their first meeting with Chris to discuss the project. After reading the scenario, participants rated five possible goals they might have during their imagined interaction (1 = I would not do this, 5 = I would do this). [...] Participants next rated the strategies they would use [...] Type of Prejudice/Bias Sexuality Country Canada Method Lab Online / Survey Setting College/University Google ScholarDOIBibTeX
